By: David Stillman, Co-Founder and CEOYou’ve probably had the experience of going to a training program and getting excited about new ways of thinking, only to realize later that you can’t remember what the new ways of thinking were. Were the ideas no good in the first place? Or did you just not pay enough attention?
A 1997 study of 31 public-sector managers by Baruch College researchers Gerald Olivero, K. Denise Bane, and Richard E. Kopelman found that a training program alone increased productivity 28 percent, but the addition of follow-up coaching to the training increased productivity 88 percent.
The bottom line – make sure your sales training initiatives include follow-up coaching/reinforcement.
sales training is very help full for the sales manager. well training is key to success. it is very good title.
Lovely post. Just find out the answer about the question. Did you just not pay enough attention?
I’ll keep that in mind, follow-up coaching/reinforcement.
Yep, my training initiative includes follow-up coaching/reinforcement. Protein Supplements
Follow-up coaching/reinforcement is a must for anyone involved in trainings.
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