Appointment Setting Hiring
By: Bill Ball, Business Development Manager
Drive is one of the most essential attributes in appointment setting. Drive is the difference between an associate who rolls out at 5:30 pm and another who sticks around until they hit their goal for the day. During the interview process, an open-ended question such as "What motivates you?" won't cut it. Any candidate with athletics in their background can refer right back to their resume. As the interviewer, you're left wondering if the candidate's storied career in varsity sports (or rec leagues) was a product of their own doing, pressuring parents, an unappeasable coach, or just a peer outlet. The point is, you still don't know if they can self-motivate, which is critical when the primary task in appointment setting is picking up the phone.
That's why we ask all prospective hires exactly what we want to know. "How quickly from the time you start will it take you to be the best out of everyone here?" or "it's 5:30 pm on a Monday night- what's driving you to make that 101st, or even 201st call?" These are far more pointed questions, and they typically get us what we're looking for. Sometimes the answer is a car payment, student loans, a house fund, and sometimes the answer is far more curious.
One aspiring prodigy on our appointment setting team (we’ll call her Alice) responded to her week one check-in with "I love this job!" Alice’s phone demeanor truly lends itself to someone far more tenured in our business – a great find.
But here’s the interesting part. Alice’s unique motivator is - believe it or not - spandex. Spandex is a taboo subject for many, mostly because many of us are too out of shape or puritanical to rock it. However Alice can rock Spandex, and it's her wardrobe of choice on Fridays. For every appointment she schedules wearing spandex, she buys a new pair to commemorate and wear on the following Friday. This source of motivation certainly rings a bell if you are a fan of the movie, Major League. Vorsight has its own "Willie Mays Hayes", and Wesley Snipes would be proud.
Quirky? Sure. Driven? Definitely. And it's this drive and creativity that pushes our lead generation team to make not only an obscene amount of dials, but pioneer new methods around crafting value statements, asking questions, and overcoming objections. It's what crafts the alluring email that delivers a "meeting in the inbox" each day. Unique motivators drive Vorsight's appointment setting team to generate not only the highest number of conversations with senior executives for our clients, but more importantly, the most compelling ones. Little do these VP level executives know that the well-versed "industry peer" on the other end of the line is sporting silver spandex.
Posted by on 03/03 at 09:08 AM
