Inside Sales Tips Blog

3 Tips for Adding a Call to Action to your Sales Emails

When writing any sort of sales email, whether it be an introductory email, a follow-up email, or an email with information your prospect requested, there needs to be some sort of call to action to keep the ball rolling. Let your prospect know what to do next. Without a call to action, the purpose of your email could be unclear and end up in the trash.

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3 Tips for Writing Successful Sales Emails to a Prospect

A successful introductory email to a prospect is about generating the prospect’s interest and getting a response. With an introductory phone call, you would also determine if there is need; this is trickier via an introductory email.

There are many factors contributing to whether or not the prospect will even read your email (timing, spam filters, etc).

Once your email does land in front of your prospect on the screen, you only have a small time frame to make an impact before the prospect moves on to the next email.

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Are Your Prospects Reading Your Emails?

When sending emails to new prospects, are you getting a decent response rate?

Is your email standing out among the hundreds of spam and vendor emails your prospects are receiving daily?

There are a few things you can do to help ensure that your email is opened, read, and not marked as spam.

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Voicemails and Emails - Better Together or Separate?

Inside sales teams face difficulty connecting with their prospects. Their prospects are sometimes difficult to reach, and finally reached on the phone, they usually have very little time to speak.

Countless voicemails and e-mail messages can either can either come across as professionally persistent or nagging. Herein lays the million dollar question: How do appear professionally persistent instead of overbearing?


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Writing Sales Emails

This is a vendor email my Chief Learning Officer received last week – the company and personal names have been removed.

Good Afternoon Mr. CLO,

Thank you for your voicemail. I appreciate your frank and honest feedback and look forward to a conversation regarding future sales openings with your company. I had not sent any information over via email prior because a live conversation generally allows me to best determine a potential client’s needs. Ultimately my goal is to find the most qualified candidates for your sales team. The more information I have, the more effective partner I can be in securing top sales talent.

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The BlackBerry Mail Merge

We are constantly looking for new and creative ways to cut through the vendor static and reach our prospects.

Two of our top associates (Ted Martin and Tony Jules) recently developed the BlackBerry Mail Merge and scheduled 15 meetings over the course of two days.

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Tales from the Battleground: The Re: Reply

My hard work has finally paid off! Three months, seven voicemails, four emails and countless phone stalking attempts with no results, what finally worked in the end was a little guilt.

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